The Lomographic Society International


Lomography is a Magazine, a Shop, and a Community dedicated to creative analogue photography.

‚Lomography is a way of life’ (The New York Times, 1994)

It began with a fateful encounter in the early 1990s, when a group of students in Vienna, Austria, stumbled upon the Lomo Kompakt Automat – a small, enigmatic Russian camera. Mindlessly taking shots from the hip, and sometimes looking through the viewfinder, they were astounded with the mindblowing photos that it produced – the colours were vibrant, with deep saturation and vignettes that framed the shot – it was nothing like they had seen before! Upon returning home, friends wanted their own Lomo LC-A, igniting a new style of artistic experimental photography that we now know as Lomography!

Today Lomography is a global photography & lifestyle brand with a network of more than a million Lomographers and a photo archive of more than 6 million pictures. The Lomographic Society International is a company for development, producing, marketing & distribution of analogue photo cameras, films, accessories, books, fashion & lifestyle products.

With over 30 Lomography flagship stores and embassies on all continents the Society realizes art projects all over the world and a vivid internet platform.

For more information and to join the Lomography world visit


The 10 golden rules of Lomography

1 Take your camera everywhere you go
2 Use it any time – day and night
3 Lomography is not an interference in your life, but part of it
4 Try the shot from the hip
5 Approach the objects of your Lomographic desire as close as possible
6 Don’t think (William Firebrace)
7 Be fast
8 You don’t have to know beforehand what you captured on film
9 Afterwards either
10 Don’t worry about any rules


Embassy Opening

Kettenbrückengasse 20/I, 1040 Vienna
T: +43 (0)1 890 93 60
U4 Kettenbrückengasse

MO–FR 11:00 – 18:00 / SA 10:00-16:00
Closed on Sundays & official holidays
Check special times for Embassy Events